Kroger Supports Disaster Response to Uplift Communities Impacted by Maui Wildfires

The Kroger Company (NYSE: KR) has now announced that it will donate $100,000 to help those in Hawaii who have been impacted by the recent disasters. The Kroger Co. Foundation will provide a contribution of $50,000 and match it with food donations of $50,000 to the Maui Food Bank, a Feeding America partner organization organizing local relief efforts. Donations like this will aid those who have been uprooted from their homes as a result of the flames.

Rodney McMullen, chairman and chief executive officer of Kroger, remarked, “The devastation caused by the wildfires in Maui is unimaginable.” First responders and aid groups are just now starting the long process of recovery and damage assessment. We trust that Kroger’s generosity will provide sustenance for the souls of those who have suffered and of those who are working to reconstruct the area.

Customers at Fred Meyer, King Soopers, Ralph’s, Smith’s, and Food4Less supermarkets can easily contribute to relief efforts by rounding up their purchases to the nearest dollar or making a gift at checkout stations. The Maui Food Bank will receive these contributions during the month of August.

As part of its Annual Disaster Giving Program, the Kroger Co. Foundation donates $500,000 to the American Red Cross to aid in the disaster relief and preparedness efforts across the United States.

Rich Yust, executive director of Maui Food Bank, expressed his organization’s gratitude to The Kroger Co. Foundation for its generosity. “As we try to help those affected by the wildfires, this kind of assistance is invaluable as we prepare for the long recovery ahead. The outpouring of love and concern from throughout the country has been overwhelming, and it inspires us to keep doing everything we can to help the people of Maui.

“We understand how devastating wildfires can be for our own associates, customers, and communities,” said Keith Dailey, group vice president, corporate relations at Kroger. We’ve seen the healing effect of a hearty meal during trying times, and retailers are often the first on the scene and the last to go after a natural disaster. To those who are suffering and have been uprooted today, we offer our sincere condolences.

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